Background: Belux, a premium furniture store, wanted to expand its sales beyond the showroom and provide customers with a seamless online shopping experience. Off-the-shelf eCommerce solutions lacked the flexibility and performance they needed for their product catalog, custom configurations, and design-focused brand.

Solution: We developed a fully custom eCommerce platform from the ground up, tailored to Belux’s unique requirements. The system includes:

• A visually rich, mobile-first storefront showcasing furniture collections

• Advanced product filtering and search for materials, dimensions, and colors Integrated inventory and order management

• Secure, optimized checkout with multiple payment options

• SEO-friendly architecture for better online visibility

Results:

• A modern, fast-loading online store aligned with Belux’s premium brand image

• Improved customer experience with intuitive navigation and responsive design

• Streamlined backend operations for inventory and sales tracking

Next Steps: Belux plans to integrate personalized product recommendations and augmented reality (AR) previews to further enhance online engagement.